For the Colorado football team, there’s a stiff price to pay for being late to practice: a $500 fine.
Not showing up at all? That’s a $2,500 fine.
Coach Deion Sanders is cracking down on violations of team rules with heftier fines for his players. Fresh off a 3-9 season, Sanders unveiled his fine structure during his first meeting with the team last Friday. The fees are seen in the background of a video posted by Well Off Media, the social media company run by his oldest son, Deion Jr., that chronicles the team.
The fines are not connected to name, image and likeness licensing agreements and not related to on-field performance. They are strictly for violating team rules, which is permissible, according to the school.
This isn’t the first time Sanders has enacted a fine system. It’s just now more costly.
Brennan Marion briefly talked to the team as well. He’s implementing the high-tempo, run-oriented «Go-Go» system for quarterback Julian «JuJu» Lewis to run.
«Really, what I want to talk to you guys about is that there’s no Plan B, fellas,» Marion said in the video. «One great year can change our lives, everybody in this room. It’s not my offense. It’s our offense.»
